Our coffee is like a group hug between the farmers at the source and innovative roasting at the tasty end. When it’s all boiled down, we’re just looking to source coffees that we think are amazing and we try to support farmers and projects that we want to continue to working with well into the future.
We support initiatives that reward farmers for their commitment to quality – whether that be financially, through training at farm level or incentivising through the supply of organic fertilisers and pesticides.
We support as many good things as we can to get the coffee here and then we do some more good things to create the perfect coffee experience for our customers. It’s not rocket science, but it occasionally resembles it.